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MARKETO, ELOQUA, SALESFORCE AND HUBSPOT
Efficiently integrating and integrating and managing your technology to meet your marketers needs and improve your approach to market.
“You manage Marketo, but it is more than that, you manage our Marketo.”
Marketing Automation Manager
How we do it
PLATFORM READINESS
Implementing the right platform that helps segment your prospects and guide them through the proper sales funnel can be a tedious task. Our team is available to support you when testing different tools, help you integrate any marketing software with your current Martech. and ensure your new platform is up and running as soon as possible. Marketo, Eloqua, Hubspot, Marketing Cloud Salesforce.
SEGMENTATIONS SETUP AND TASKS
Apply filters according to the criteria of the requested segmentation. Clean and normalize data from a required list. Enrichment of an existing database.Segmentations by Lead Scoring.Crossing of parameters to find segmentations with certain characteristics and evaluation of campaigns.
CAMPAIGN CONFIGURATION AND OPTIMIZATION
Lead generation effectiveness is more than finding the right buyer persona; it is about finding the right channel.
Framework configuration.Campaign hierarchy.Campaign configuration: Promotions, webinars, surveys.Configuration of templates and landing pages.Tracking links configuration.Data analytics for campaigns.
ENGAGEMENT AND NURTURING PROGRAMS
Creation of Assets: Email, Forms, Landing Pages.Creation of Smart Campaigns for flows in campaigns.Creation of Nurture Programs: Configuration of the order of emails, assignment of Assets by interaction with Forms, assignment of delivery time.
